Made-to-measure denim · Online
A denim
cut for
you.
Made-to-measure denim at €255 — your cut, your colour, embroidered with your initials, delivered in 2 to 3 weeks. Composed entirely online and made to your size. No appointment, no store.
Our collection
Nine to begin with.
Nine signatures to start from — each made to your measure. Choose one as it is, or make it the beginning of your own.
The denim
Choose your cut
Process
Simple. Personal. Yours.
Compose online
Choose your colour, cut, rise and length, and add a monogram. A few refined choices — nothing to overwhelm.
Your size, your way
Pick a standard size, or enter your exact measurements for a closer fit. What you specify is what we cut — no appointment, no back-and-forth.
Made to your brief
Your denim is cut and sewn to your exact specification by experienced makers.
Delivered in 2 – 3 weeks
Checked before it ships. Luc & Ben stay available after you receive it, for anything you need.
Our story
Two founders,
one obsession.
Denim owes its name to a single French city — serge de Nîmes. Two centuries on, it remains the most worn cloth on earth. We set out to give it back its meaning: one denim, considered without compromise.
Luc, raised in Nîmes with an eye for the way a denim should fall. Ben, years spent tailoring luxury by hand. Between them, a single idea — a light, comfortable denim you forget you are wearing, cut to your measure and composed online. Delivered to your door, for €255.
The essentials
Serge de Nîmes
The cloth that gave denim its name. A heritage woven into every pair.
Made to measure
Your size, or your exact measurements. Cut to you — never off a shelf.
Light & comfortable
A featherweight denim with natural stretch. Comfort you live in, never notice.
Direct
Direct, and only direct. The honest price — nothing added for a name.
Our promise
Order online.
Made only for you.
Made to your size
Choose a standard size or give your exact measurements — your denim is cut to your spec, not pulled off a shelf.
Light, comfortable denim
A lightweight denim with natural stretch — made to move with you and be worn from morning to night.
Considered to the detail
Every seam, hem and finish decided with intent — the refinement you'd expect on far pricier denim.
Transparent price
€255, all in: production, quality control and delivery. No hidden fees.
Checked before it ships
Every denim is inspected before it ships. It only reaches you if it's right.
Care after delivery
Luc & Ben stay available after you receive it, for any question or guidance.
Ready to begin?
Your denim is waiting.
€255
All in
2–3 wks
Delivery
100%
Made-to-measure
Light
Denim with stretch